Wednesday, October 5, 2011

Invent Your Own Product to Sell Online



Today’s post is contributed by Beth Sprague Maus, a regular contributor of my Facebook Group. Beth and a partner have recently developed a board game which they have successfully marketed and sell both locally and on Amazon. Here is Beth’s story:

“Necessity is the mother of invention.” Three years ago my husband and I both lost our jobs. We then spent 2.5 years unemployed or underemployed. Last year, as we were praying about how to increase our income, my husband got an idea for a monopoly type game based on our favorite vacation place, the Mackinac area of Michigan. It is a great tourist destination with hundreds of thousands of people going there every year.

We wanted it to incorporate all the wonderful things about that area. Discouraging thoughts came to us immediately: “Surely someone else has produced this game”, “How would we, who have no idea how to manufacture anything, figure out what to do”… But that necessity – taking care of our 5 kids – spurred us on. We did our research and teamed up with a friend who had made the Toledo version through her company.

We then spent 6 months working hard putting all the pieces together. Every aspect of the game, from tokens to money to spaces on the board, all center around the Mackinac Straits area. The game was released on June 30, 2011. Several of the businesses sold out of their stock in just a couple months. Since these businesses are seasonal, we also personally sell the games on Amazon through our FBA (Fulfillment by Amazon) account so they are available year-round. The nice thing for us is that it will be residual income - the businesses will re-order each year and we will continue to sell through Amazon. I hope this encourages the ones who are reading to pursue their dreams with hard work and dedication. You can do it!

You can check out Beth’s game on Amazon here.

Related articles:

Become a Self-Builder

#1 Excuse for a Failed Business – “I Don’t Have Time”

Make Your Own Instructional DVD to Sell



1 comment:

Serena said...

Thanks for the inspirational post, Suzanne! Beth's been very helpful, answering questions on Facebook, so it's nice to read about her success.